Interactive Food Brand Experience
Knorr Wrapped Challenge
An interactive cooking personality quiz experience with animated transitions, category-based scoring and personalized results.
Business Challenge
Turn food brand engagement into a simple, fun and mobile-first interactive experience.
Digital Solution
Created a three-question journey with cooking personas, PWA-ready architecture, session tracking, animated UI and result reveal screens.
- Strategic planning aligned with business goals, customer behaviour and channel requirements.
- Execution focused on practical usability, measurable impact and long-term digital asset value.
- Built with search visibility, user experience and conversion potential in mind.
Outcome & Value
Delivered a lightweight interactive campaign experience built for engagement, recall and mobile sharing.
This project demonstrates my ability to combine software engineering, digital marketing strategy, automation thinking, content systems and business process design to solve practical problems for brands and organizations.
Launch Project
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