CRM & Sales Pipeline Platform
Lead Management System
A multi-tenant lead management platform built to help businesses import leads, assign them to users, track pipeline progress and improve sales follow-up accountability.

Business Challenge
Sales teams needed a structured system to monitor leads, assignments, activities, conversions and pipeline stages across multiple companies and users.
Digital Solution
Designed master admin, company admin and user dashboards with CSV lead import, lead assignment, Kanban boards, analytics, user management and performance tracking.
- Strategic planning aligned with business goals, customer behaviour and channel requirements.
- Execution focused on practical usability, measurable impact and long-term digital asset value.
- Built with search visibility, user experience and conversion potential in mind.
Outcome & Value
Created a scalable CRM workflow that improves lead visibility, follow-up discipline, sales productivity and management reporting.
This project demonstrates my ability to combine software engineering, digital marketing strategy, automation thinking, content systems and business process design to solve practical problems for brands and organizations.
Launch Project
Open the live project in a new browser tab to experience the platform, campaign or digital solution directly.
Demo login: username tester123 / password tester123